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	<title>Olletsoc</title>
	<link>http://work.olletsoc.com</link>
	<description>Olletsoc</description>
	<pubDate>Wed, 15 Feb 2012 15:55:17 +0000</pubDate>
	<generator>http://work.olletsoc.com</generator>
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	<item>
		<title>Generate Change</title>
		<link>http://work.olletsoc.com/Generate-Change</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Generate-Change</comments>
		<pubDate>Wed, 15 Feb 2012 15:55:17 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Design, Website, Logo]]></category>

		<guid isPermaLink="false">1265868</guid>
		<description>Project role: Creative Direction

Created logo, business card, and website for not-for-profit video documentary group.

&#60;img src="http://payload.cargocollective.com/1/0/2806/1265868/Home_Generate Change_800.jpg" border="0" width="800" height="446" width_o="800" height_o="446" src_o="http://payload.cargocollective.com/1/0/2806/1265868/Home_Generate Change_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1265868/GenerateChange_800.jpg" border="0" width="800" height="1698" width_o="800" height_o="1698" src_o="http://payload.cargocollective.com/1/0/2806/1265868/GenerateChange_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1265868/logo.jpg" border="0" width="437" height="150" width_o="437" height_o="150" src_o="http://payload.cargocollective.com/1/0/2806/1265868/logo_o.jpg" align="left" /&#62; </description>
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	<item>
		<title>Maxum Petroleum</title>
		<link>http://work.olletsoc.com/Maxum-Petroleum</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Maxum-Petroleum</comments>
		<pubDate>Fri, 30 Dec 2011 13:36:29 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Art Direction, Concepting, Web, ]]></category>

		<guid isPermaLink="false">1906386</guid>
		<description>Project role: Creative Direction

Maxum Petroleum is a national marketer and logistics company for petroleum products.

This redesign not only embodies the same  ideals in which Maxum was founded on but it also expands on them.  Creating the Maxum Matrix  which cross references their business channels with their services that they provide.  Teeming the Matrix with the Reach and Reliability Map it gives the viewer a direct "in" to how Maxum Petroleum can quickly serve up their much needed petroleum products.



&#60;img src="http://payload.cargocollective.com/1/0/2806/1906386/Maxum 3_800.png" border="0" width="800" height="610" width_o="1445" height_o="1102" src_o="http://payload.cargocollective.com/1/0/2806/1906386/Maxum 3_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1906386/Maxum 2_800.png" border="0" width="800" height="610" width_o="1445" height_o="1102" src_o="http://payload.cargocollective.com/1/0/2806/1906386/Maxum 2_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1906386/Maxum_800.png" border="0" width="800" height="610" width_o="1445" height_o="1102" src_o="http://payload.cargocollective.com/1/0/2806/1906386/Maxum_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1906386/Maxum - Expertise_800.png" border="0" width="800" height="1352" width_o="1430" height_o="2417" src_o="http://payload.cargocollective.com/1/0/2806/1906386/Maxum - Expertise_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1906386/Maxum - Reach - Reliability_800.png" border="0" width="800" height="946" width_o="1430" height_o="1691" src_o="http://payload.cargocollective.com/1/0/2806/1906386/Maxum - Reach - Reliability_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1906386/Maxum - About Us_800.png" border="0" width="800" height="610" width_o="1445" height_o="1102" src_o="http://payload.cargocollective.com/1/0/2806/1906386/Maxum - About Us_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1906386/Maxum - Our Leadership_800.png" border="0" width="800" height="702" width_o="1430" height_o="1255" src_o="http://payload.cargocollective.com/1/0/2806/1906386/Maxum - Our Leadership_o.png" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

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	<item>
		<title>Kneebody</title>
		<link>http://work.olletsoc.com/Kneebody</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Kneebody</comments>
		<pubDate>Wed, 15 Jun 2011 13:44:47 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Design, Art Direction]]></category>

		<guid isPermaLink="false">1457029</guid>
		<description>Project role: Creative Direction

By combining sophisticated compositions and virtuosic improvising, the Grammy nominated group Kneebody has created a diverse, loyal fan base in the United States and Europe. Founded in 2001, Kneebody has built upon an impressive array of individual resumes and conservatory training to create a truly singular voice within the instrumental world.

www.kneebody.com


&#60;img src="http://payload.cargocollective.com/1/0/2806/1457029/home_800.jpg" border="0" width="800" height="1248" width_o="1448" height_o="2259" src_o="http://payload.cargocollective.com/1/0/2806/1457029/home_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1457029/Media &#124; Kneebody_800.png" border="0" width="800" height="550" width_o="1459" height_o="1004" src_o="http://payload.cargocollective.com/1/0/2806/1457029/Media &#124; Kneebody_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1457029/Tour Dates &#124; Kneebody_800.png" border="0" width="800" height="1170" width_o="1459" height_o="2135" src_o="http://payload.cargocollective.com/1/0/2806/1457029/Tour Dates &#124; Kneebody_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1457029/Kneebody_800.png" border="0" width="800" height="684" width_o="1459" height_o="1248" src_o="http://payload.cargocollective.com/1/0/2806/1457029/Kneebody_o.png" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

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	<item>
		<title>Camel Signature Series</title>
		<link>http://work.olletsoc.com/Camel-Signature-Series</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Camel-Signature-Series</comments>
		<pubDate>Fri, 08 Apr 2011 20:11:04 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Print, Campaign, Traditional]]></category>

		<guid isPermaLink="false">1281158</guid>
		<description>Project role: Art Director

Look and feel for a campaign to launch Camel Signature series flavored cigarettes.

&#60;img src="http://payload.cargocollective.com/1/0/2806/1281158/signature_frost_800.jpg" border="0" width="681" height="1050" width_o="681" height_o="1050" src_o="http://payload.cargocollective.com/1/0/2806/1281158/signature_frost_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1281158/signature_infused_800.jpg" border="0" width="681" height="1050" width_o="681" height_o="1050" src_o="http://payload.cargocollective.com/1/0/2806/1281158/signature_infused_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Camel Onserts</title>
		<link>http://work.olletsoc.com/Camel-Onserts</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Camel-Onserts</comments>
		<pubDate>Fri, 08 Apr 2011 20:07:15 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Design, Print, New York]]></category>

		<guid isPermaLink="false">1281195</guid>
		<description>Project role: Art Direction, Design

Created and designed campaign for Camel Onsert leaflets that were adhered to pack of cigarettes.

&#60;img src="http://payload.cargocollective.com/1/0/2806/1281195/STP83545_800.jpg" border="0" width="800" height="815" width_o="800" height_o="815" src_o="http://payload.cargocollective.com/1/0/2806/1281195/STP83545_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Return of Simple</title>
		<link>http://work.olletsoc.com/Return-of-Simple</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Return-of-Simple</comments>
		<pubDate>Fri, 08 Apr 2011 06:01:39 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Design, Album, Logo]]></category>

		<guid isPermaLink="false">1281224</guid>
		<description>Project role: Art Direction, Design

Logo and album design for Return of Simple out of Cleveland, Ohio.

&#60;img src="http://payload.cargocollective.com/1/0/2806/1281224/STP83532_800.JPG" border="0" width="800" height="774" width_o="800" height_o="774" src_o="http://payload.cargocollective.com/1/0/2806/1281224/STP83532_o.JPG" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1281224/STP83533_800.JPG" border="0" width="800" height="479" width_o="800" height_o="479" src_o="http://payload.cargocollective.com/1/0/2806/1281224/STP83533_o.JPG" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1281224/STP83535_800.JPG" border="0" width="800" height="716" width_o="800" height_o="716" src_o="http://payload.cargocollective.com/1/0/2806/1281224/STP83535_o.JPG" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>NY Makes A Book</title>
		<link>http://work.olletsoc.com/NY-Makes-A-Book</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/NY-Makes-A-Book</comments>
		<pubDate>Mon, 04 Apr 2011 02:57:23 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Design, Print, New York]]></category>

		<guid isPermaLink="false">1258962</guid>
		<description>Project role: Design

100 participants. 100 people, 100 pages.  

I was page 40.

&#60;img src="http://payload.cargocollective.com/1/0/2806/1258962/page.jpg" border="0" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/0/2806/1258962/page_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1258962/photo copy.jpg" border="0" width="670" height="893" width_o="1536" height_o="2048" src_o="http://payload.cargocollective.com/1/0/2806/1258962/photo copy_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Kylesa Music Video</title>
		<link>http://work.olletsoc.com/Kylesa-Music-Video</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Kylesa-Music-Video</comments>
		<pubDate>Sun, 03 Apr 2011 03:10:27 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Music Video, Creative Direction]]></category>

		<guid isPermaLink="false">1255026</guid>
		<description>Project role: Concepting, Editing, Filming, Cinematography

Video for the song Where the Horizon Unfolds by Kylesa.


</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Black Tusk Music Video</title>
		<link>http://work.olletsoc.com/Black-Tusk-Music-Video</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Black-Tusk-Music-Video</comments>
		<pubDate>Sun, 03 Apr 2011 02:50:26 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Music Video, Creative Direction]]></category>

		<guid isPermaLink="false">1254961</guid>
		<description>Project role: Concepting, Writing, Filming, Editing, Cinematography

Video for the song Triumph of the Wolves by Black Tusk


</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Karl Walters Jr. Trio</title>
		<link>http://work.olletsoc.com/Karl-Walters-Jr-Trio</link>
		<comments>http://work.olletsoc.com/following/work.olletsoc.com/Karl-Walters-Jr-Trio</comments>
		<pubDate>Sun, 03 Apr 2011 02:08:50 +0000</pubDate>

		<dc:creator>Olletsoc</dc:creator>
		
		<category><![CDATA[Design, Album, Music]]></category>

		<guid isPermaLink="false">1254915</guid>
		<description>Project role: Concept, CD Book Design, Logo Design

CD booklet design for Brooklyn based band, Karl Walters Jr. Trio.

&#60;img src="http://payload.cargocollective.com/1/0/2806/1254915/cover.jpg" border="0" width="670" height="603" width_o="800" height_o="720" src_o="http://payload.cargocollective.com/1/0/2806/1254915/cover_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1254915/STP83538.JPG" border="0" width="670" height="403" width_o="800" height_o="482" src_o="http://payload.cargocollective.com/1/0/2806/1254915/STP83538_o.JPG" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1254915/STP83539.JPG" border="0" width="670" height="600" width_o="800" height_o="717" src_o="http://payload.cargocollective.com/1/0/2806/1254915/STP83539_o.JPG" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1254915/STP83540.JPG" border="0" width="670" height="502" width_o="800" height_o="600" src_o="http://payload.cargocollective.com/1/0/2806/1254915/STP83540_o.JPG" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/2806/1254915/logoDARK.jpg" border="0" width="650" height="489" width_o="650" height_o="489" src_o="http://payload.cargocollective.com/1/0/2806/1254915/logoDARK_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

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